11.11.2010
Services
When it comes to sharing your products, services, and other business or organization news there is no other print format as versatile as the booklet. Put simply, when it comes to communicating booklets rule!
I know, you probably think it a bit odd that we get so excited about these things, but it is true. Just think about all the ways booklets are used: menus, product promotion, company brochures, newsletters, event and performance programs are just a few examples of how booklets make their impressions on us every day. We have even noticed a rise in booklet labels on a variety of household and garden products. Now, we don’t print those, I’m just saying – booklets are everywhere.
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22.06.2010
Services
Have you wondered if direct mail marketing is still a viable way to promote and grow your business in a Web 2.0 world? With all the hype focusing on Twitter, Facebook, and other social media and internet marketing is there still a place for direct mail? Does direct mail still work?
We have heard these kinds of questions from many of our Atlanta area customers considering direct mail and we are pleased to say our answer is an unequivocal YES. Direct mail still works.
We always follow up that answer with some crucial direct mail tips that we have learned here at Heritage Printing and Quick Copy over the years. Successful direct mail production embodies several disciplines – marketing strategy, design, print, and mail; all of which need to come together in harmonious unison for your direct mail piece to provide a suitable return on your investment. So, here they are – our top 10 direct mail marketing success tips.
